Alana was born and raised in South Philadelphia. She moved to New York City to attend Marymount Manhattan College, where she earned a Bachelor’s degree in Communications and Digital Media Video Production.
While in New York, Alana gained experience in business to business marketing, consumer marketing, and public relations. After graduating, she moved back to Philadelphia and joined the Zivtech team.
Alana enjoys marketing because it gives her the opportunity to blend together both her creative and analytical sides. She gets to tell a brand’s story and promote their products and services through engaging content and campaigns, as well as optimize strategies that produce quantifiable results.
Alana is an avid Philly sports fan and is currently trying to visit every baseball stadium in the country. She’s eaten dinner with Mark Wahlberg.
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