Effective design begins as an idea.

Concepting is a phase that occurs early in the design process. Our team uses this time to outline interactions, experiences, and processes. Understanding your user’s needs and how they interact with your site or web application is important for positive user experience.

Common deliverables

During the concepting phase, our team creates sketches, style guides, and low-fidelity wireframes. Each of these components provides more insight into how your user will interact with the features on your site.

Style guides

Style guides provide cohesive product design and user experience. If your organization does not already have a style guide in place, our team will work with you to build one. A style guide includes all of the crucial UX and UI elements such as typography, color, navigation, and more.

Wireframing

Wireframes are two-dimensional visual guides that represent the skeletal blueprint of a webpage. They help designers and stakeholders understand the connection between pages and design elements. They also provide a context for how the elements on a page will interact with one another.

Design Concepting

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