News & Insights

News, blogs and insights

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August 7, 2018

How Color Affects UX

Color plays an important role in the user experience. The color scheme selected for your brand and website should effectively deliver a message to your user about your brand, product, and services.
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August 2, 2018

Turn Error Into Opportunity

Designing a creative 404 page could turn user error into an opportunity for increased engagement and user retention.
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July 18, 2018

5 Tips to Write Better User Stories

If you’re on a software development team, user stories are a useful tool in understanding how a feature works from the perspective of your users.
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June 29, 2018

Your Site's Monthly Checkup: Easy SEO Fixes

If you hear “SEO” and immediately get overwhelmed, I have good news for you. There are some fairly simple things you can do to improve your site’s SEO without getting

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